In other news, the beta Boracay 'Fabric' app is taking shape as a real world brand, product, philosophy, what have you. It is a new paradigm directly inspired by two decades of close personal observation of diverse terrestrial environments, particularly the urban/exurban/rural interface.
Inspired by environmental and pan-national "win-win" gains represented by Paris' historic COP21 agreement.
When launched, the Fabric app will contain the social-media teeth that the international agreement is lacking. The game-changing element that alters [a critical mass of] people's ways of consuming.
Positive vibration, earth consciousness, necessary force. Starts in Boracay, a once-paradisical island on the edge, and ripples outward.
My core question: What good is changing paradigms if you do not change people's motivations and ways of conceptualizing the future? Not only those living in developed countries––people everywhere.
The differentiator is that Fabric as an app and IT platform is based on the concept of Gross National Happiness (GNH), not GNP. The sinews of the app will be revealed as it approaches launch stage––I know these days intellectual property can be preserved simply by publishing something, if it is tied to an earnest business endeavor. I do not even need a Fabric trademark––if it takes over as a recognized concept, the trademark is implied in what people are searching for.
Not Downy or a yarn store.
#endurancewriter (SEO alert) aka Damon D. Dawson of Bandito College. Endurance Writer extraordinaire.